Dr. Deytia Lima Rojas

Deytia Lima-Rojas, PhD

Assistant Dean for Strategic Analysis and Business Intelligence (SABI)
109 Rosenau Hall
Campus Box 7400
Chapel Hill, NC 27599-7400

Staff/Administrative Duties

- Directs the Gillings School's responses to internal and external administration, including UNC-Chapel Hill leadership and the UNC General Administration

- Supports efforts in designing, conducting and analyzing data and evaluations focused on evaluation, improving quality and effectiveness of all aspects of the Gillings School

- Provides technical leadership for methods, statistical analysis, visualization tools and data quality

- Institutional Data Chief Officer at the Gillings School


  • MS, Business Analytics, University of Tennessee, 2014
  • PhD, Chemical Engineering, University of Tennessee, 2011