Gillings School of Global Public Health Visual Elements
Overview
There are different visual elements associated with the Gillings School. Each mark has a specific usage and criteria. When in doubt, please contact sphcomm@unc.edu.
Gillings School Logo
As the primary visual identity for the Gillings School, our logo should appear on all communications, including brochures, stationery, business cards and websites.
Below are some guidelines for determining the type of file you need. For any questions, please contact sphcomm@unc.edu.
Types of Files
![Carolina Blue PMS (Pantone 542) logo](https://sph.unc.edu/wp-content/uploads/sites/112/2018/06/Gillings-School-of-Global-Public-Health_logo_pms_h-400x66.jpg)
Carolina Blue PMS (Pantone 542)
![Carolina Blue CMYK logo](https://sph.unc.edu/wp-content/uploads/sites/112/2018/06/Gillings-School-of-Global-Public-Health_logo_cmyk_h-400x66.jpg)
Carolina Blue CMYK
![Black logo for print](https://sph.unc.edu/wp-content/uploads/sites/112/2018/06/Gillings-School-of-Global-Public-Health_logo_black_h-400x66.jpg)
Black
- JPEG: Use for most print products, such as flyers, posters and stationery. (You will notice two different versions: PMS and CMYK. Please ask your printer what they prefer.)
- Need higher resolution for a print product? Contact Branson Moore at branson@unc.edu.
Web
- PNG: Use for web and video. These files have a “transparent” background.
![Carolina Blue web logo](https://sph.unc.edu/wp-content/uploads/sites/112/2018/06/Gillings-School-of-Global-Public-Health_logo_rgb_h-400x52.png)
Carolina Blue
![White logo for web](https://sph.unc.edu/wp-content/uploads/sites/112/2018/06/Gillings-School-of-Global-Public-Health_logo_white_h-400x52.png)
White
![Black logo for web](https://sph.unc.edu/wp-content/uploads/sites/112/2018/06/Gillings-School-of-Global-Public-Health_logo_black_h-400x52.png)
Black
‘We’re on it!’ Badge and Wordmark
The ‘We’re on it!” graphic identity can be used as a secondary visual element for design projects. Note that any use of the ‘We’re on it!’ graphic must be paired with the Gillings School logo when appropriate; it should not be substituted for the logo.
Badge
- PNG: Use for web and video. These files have a “transparent” background.
- Need higher resolution for a print product? Contact Branson Moore at eb@unc.edu.
![blue and black badge](https://sph.unc.edu/wp-content/uploads/sites/112/2020/01/badge-color-388x400.png)
Blue and Black Badge
![white badge](https://sph.unc.edu/wp-content/uploads/sites/112/2020/01/badge-white-388x400.png)
White Badge
![black badge](https://sph.unc.edu/wp-content/uploads/sites/112/2020/01/badge-black-388x400.png)
Black Badge
![black badge](https://sph.unc.edu/wp-content/uploads/sites/112/2013/11/badge-blue-whiteBG.png)
Blue Badge
Wordmark
The wordmark is available in horizontal and vertical formats.
- PNG: Use for web and video. These files have a “transparent” background.
- Need higher resolution for a print product? Contact Branson Moore at eb@unc.edu.
Horizontal
![horizontal wordmark in blue and black](https://sph.unc.edu/wp-content/uploads/sites/112/2020/01/wordmark-horiz-color-400x68.png)
Blue and Black Wordmark
![horizontal wordmark in white](https://sph.unc.edu/wp-content/uploads/sites/112/2020/01/wordmark-horiz-white-400x68.png)
White Wordmark
![horizontal wordmark in black](https://sph.unc.edu/wp-content/uploads/sites/112/2020/01/wordmark-horiz-black-400x68.png)
Black Wordmark
![horizontal wordmark in black](https://sph.unc.edu/wp-content/uploads/sites/112/2013/11/wordmark-horiz-blue.png)
Blue Wordmark
Vertical
![vertical wordmark in blue and black](https://sph.unc.edu/wp-content/uploads/sites/112/2020/01/wordmark-vert-color-400x209.png)
Blue and Black Wordmark
![vertical wordmark in white](https://sph.unc.edu/wp-content/uploads/sites/112/2020/01/wordmark-vert-white-400x209.png)
White Wordmark
![vertical wordmark in black](https://sph.unc.edu/wp-content/uploads/sites/112/2020/01/wordmark-vert-black-400x209.png)
Black Wordmark
![vertical wordmark in black](https://sph.unc.edu/wp-content/uploads/sites/112/2013/11/wordmark-vert-blue.png)
Blue Wordmark