M. Justin Byron, PhD

Adjunct Assistant Professor Department of Health Behavior
Research Scientist Lineberger Comprehensive Cancer Center

324 Rosenau Hall,

CB #7440

Chapel Hill, NC 27599


Dr. Justin Byron is a research scientist with the Center for Regulatory Research on Tobacco Communication at UNC's Lineberger Comprehensive Cancer Center. He is a behavioral scientist with more than 10 years of experience in tobacco control research. Dr. Byron studies tobacco control communication, regulation, and policy in the Unites States and Indonesia.

Honors and Awards

Selected Speaker at Annual Scientific Retreat
2016, Lineberger Comprehensive Cancer Center

Doctoral Special Project Research Award
2012, Johns Hopkins Bloomberg School of Public Health

Hopkins Sommer Scholarship
2009, Johns Hopkins Bloomberg School of Public Health

2009, Delta Omega Honorary Society in Public Health, Alpha Chapter

Key Publications

Icons for health effects of cigarette smoke: A test of semiotic type. Lazard, A. J., Schmidt, A., Vu, H., Byron, M. J., Peters, E., Boynton, M. H., & Brewer, N. T. (2017). Journal of Behavioral Medicine, advance online publication.

How hearing about harmful chemicals affects smokers’ interest in dual use of cigarettes and e-cigarettes. Pepper, J. K., Byron, M. J., Ribisl, K. R., & Brewer, N. T. (2017). Preventive Medicine, 96(1), 144–148.

Using the theory of normative social behavior to understand low compliance with smoke-free laws in a middle-income country. Byron, M. J., Cohen, J. E., Frattaroli, S., Gittelsohn, J., & Jernigan, D. H. (2016). Health Education Research, 31(6), 738-748.

Public understanding of cigarette smoke constituents: Three United States surveys. Brewer, N. T., Morgan, J. C., Baig, S. A., Mendel, J. R., Boynton, M. H., Pepper, J.K., Byron, M. J., Noar, S. M., Agans, R. P., & Ribisl, K. M. (2016). Tobacco Control, advance online publication.

Adolescents’ and adults’ perceptions of ‘natural’, ‘organic’ and ‘additive-free’ cigarettes, and the required disclaimers. Byron, M. J., Baig, S. A., Moracco, K. E., & Brewer, N. T. (2016). Tobacco Control, 25(5), 517-520.


PhD, Social and Behavioral Sciences, Johns Hopkins Bloomberg School of Public Health, 2014

MHS, Behavioral Sciences and Health Education, Johns Hopkins Bloomberg School of Public Health, 2009

BA, Psychology and Philosophy, Boston College, 2000